Offline Traditional Media and Advertising
Advertising spends have made huge shifts to online over the last few years, accelerated by the pandemic.
Delivering incremental reach and frequency within your target audience across premium, trusted environments is still a critical component of any multi-channel campaign.
Building awareness through traditional media placements drives brand search, which can be captured through Google (and other search engines) using PPC or SEO, as well as social media channels as people begin to research your services.
Integrating your offline campaigns effectively with your online advertising is key to generating increased ROI on your marketing budget.