Creative Web Design

During the first stage of a new web development project, our team will capture your requirements taking into account your target audience to ensure we’re creating a website experience suitable for their needs.

This begins with competitor research, audience insights and best practice methodologies to build out wireframes (basic outlines/layouts) of each page of the site, using wireframing software, before our creative team apply their designs.

Once the wireframes are agreed, the next step is to apply any existing branding into the overall theme of the site and source appropriate imagery to bring the new design to life. All of this is done on a secure, password-protected staging site so you can safely view your new website coming to life in real-time.

Ingatestone Saddlery Web Design

63% of people use a brand’s website…Before buying in-store

Your website should match your brand’s aspirations and inspire your audience to take action, be that online or in-store. 63% of people use a brand’s website to research their products BEFORE buying in-store. (Source: Google)

Equestrian Direct Surfaces

Technical Web Development

Having a pretty front-end for your website is only just the beginning, the site needs to function well too. This is where our back-end developers and programmers will be working behind the scenes to configure all core functionality, as well as new features that will engage and delight your customers throughout their browsing journey.

Our web development team all have experience building beautiful looking ‘brochure’ websites with a handful of pages, through to complex e-commerce sites with tens of thousands of pages. Our dedicated virtual private servers ensure unparalleled, cost effective security and scalability for your website. We also run daily back-ups (hosted in the cloud) so you can rest assured your website data is safe.

We don’t stop there either… Our SEO team will ensure your website is fully optimised for Google and meets all Core Web Vitals requirements, as well as creating a streamlined category structure and taxonomy so that search engines can efficiently access, crawl and index your content.

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