Creating high authority, feature content can be incredibly time consuming for any business. It requires the right balance of authenticity, facts/figures, emotion, tone of voice and genuinely helpful information to engender engagement and action. It is usually split into several phases:
– The concept
– The research
– The creation
– The distribution
Each point requires contribution and input from various stakeholders in a business and therefore requires management to ensure timely delivery.
Getting the process right, however, and delivering great feature content on a regular basis is a huge advantage for any business. Incredible gains across brand awareness, PR, engagement, organic rankings and social reach can be achieved.
Your website should match your brand’s aspirations and inspire your audience to take action, be that online or in-store. 63% of people use a brand’s website to research their products BEFORE buying in-store. (Source: Google)
Our team have achieved incredible 1st position rankings on Google for our clients against some of the biggest competition and for the toughest keywords around. Our heritage as a business sits firmly in SEO. Our founder, Gary Taylor, has been a guest speaker at some of the top search conferences in the world and featured in various leading SEO publications with campaigns that have won a number of top industry awards over the years for the results achieved for his clients.
Our methodology is simple… Your website needs to be fast, technically sound, authoritative and updated with regular, relevant content. There are hundreds of other factors involved, some highly complex but our framework takes away this pain so our clients can focus on creating great content.
SEO is a long-term strategy and great copywriting is a key foundation to achieving success. Our results in the industry speak for themselves and are testament to our team’s ability to deliver.
Our specialists are experienced in digital, web development and software solutions with substantial expertise aligning best-in-class technology with commercial awareness and exceptional delivery. We act as your extended team, seamlessly integrating with your business. Our core services include:
We also have a technology incubator to develop and implement future e-commerce technology for industry 4.0 and digital supply chain transformation. We will exceed your business KPIs using scalable and sustainable technology, and take your business on a journey of practical innovation with clear, measurable results.
